Surya Kunju

Surya Kunju

Surya (20+ yrs) is an Industry, Tech and domain expert in SAP, Retail Media, Marketing Science and Analytics, Generative AI, Data Clean Rooms, Graph and other cutting edge tech. Connect & learn more!
23
Jun

LLM Architecture Explained by AI itself...

Let me know what you think!
12
May
Elevate Your MarTech AI Arsenal with Google's Gemini & Gemma Models

Elevate Your MarTech AI Arsenal with Google's Gemini & Gemma Models

AI has rapidly evolved from a supplemental tool to a foundational pillar within the MarTech landscape. The ability to process
6 min read
08
May
Marketing Multi-Agent System built with Google Agent Development Kit (ADK)

Marketing Multi-Agent System built with Google Agent Development Kit (ADK)

This past weekend, I've been building something truly exciting for my fellow Marketing and Retail media innovators: a
6 min read
27
Mar
MarTech Launch Alert: BigQuery Data Transfer Service (DTS) for Google Analytics ➍

MarTech Launch Alert: BigQuery Data Transfer Service (DTS) for Google Analytics ➍

4 min read
25
Mar
Google’s State-of-the-art Open Model

Google’s State-of-the-art Open Model

In artificial intelligence, an open model typically refers to an AI model with publicly available weights and architecture. This accessibility
4 min read
24
Feb
Can traditional RAG solve modern Knowledge problems?

Can traditional RAG solve modern Knowledge problems?

4 min read
07
Nov
Ummm, why did they buy? Unlocking High-Value Actions with GA4 and AutoML

Ummm, why did they buy? Unlocking High-Value Actions with GA4 and AutoML

5 min read
29
Oct
Hyperlocal Retail Intelligence: Google Trends in BigQuery for Enhanced Marketing and Retail Media Effectiveness

Hyperlocal Retail Intelligence: Google Trends in BigQuery for Enhanced Marketing and Retail Media Effectiveness

5 min read
04
Oct
Embeddings: Why I Believe they are key for Retail Media & Marketing 3.0

Embeddings: Why I Believe they are key for Retail Media & Marketing 3.0

Embeddings: The Key to Unlocking Customer Insights in Retail Media To truly know your customers, Retail Media and Marketing experts
4 min read
29
Sep
Get maximum out of your LLM by Using Context Caching

Get maximum out of your LLM by Using Context Caching

Google recently announced a game-changing feature for Large Language Models (LLMs): context caching. This innovation significantly enhances the efficiency and
3 min read

Advanced Martech Assistant

Your AI guide to marketing tech

Hello! Ask me anything about Marketing Technology.