Surya Kunju
Surya (20+ yrs) is an Industry, Tech and domain expert in SAP, Retail Media, Marketing Science and Analytics, Generative AI, Data Clean Rooms, Graph and other cutting edge tech. Connect & learn more!
(Video Inside) Google for Startups Gemini kit
Generative AI
Are We Ready for Responsible AI in Marketing? (Video Inside)
In addition to the article, I've included a video to break down the subject matter in a more engaging way. I hope you find it helpful! Requesting you to please comment, so that I can understand if it was beneficial Let's be honest: AI is transforming
LLM Architecture Explained by AI itself...
Let me know what you think!
Generative AI
Elevate Your MarTech AI Arsenal with Google's Gemini & Gemma Models
AI has rapidly evolved from a supplemental tool to a foundational pillar within the MarTech landscape. The ability to process vast datasets, automate complex tasks, and derive deep insights positions AI as a non-negotiable element for competitive marketing strategies. Google offers two distinct yet powerful Generative AI model families, Gemini
Marketing Multi-Agent System built with Google Agent Development Kit (ADK)
This past weekend, I've been building something truly exciting for my fellow Marketing and Retail media innovators: a Marketing Multi-Agent System designed to revolutionize ad copy creation. Imagine generating both video and image-based ads entirely from the rich web and app behavior data already residing within your organization&
MarTech Launch Alert: BigQuery Data Transfer Service (DTS) for Google Analytics ➍
Google’s State-of-the-art Open Model
In artificial intelligence, an open model typically refers to an AI model with publicly available weights and architecture. This accessibility allows researchers, developers, and the broader community to inspect, use, fine-tune, and contribute to the model, fostering innovation, transparency, and collaboration in AI development. Introducing Gemma Gemma is a family
Can traditional RAG solve modern Knowledge problems?
Ummm, why did they buy? Unlocking High-Value Actions with GA4 and AutoML
Hyperlocal Retail Intelligence: Google Trends in BigQuery for Enhanced Marketing and Retail Media Effectiveness
Embeddings: Why I Believe they are key for Retail Media & Marketing 3.0
Embeddings: The Key to Unlocking Customer Insights in Retail Media To truly know your customers, Retail Media and Marketing experts must go beyond surface-level interactions. Much of the valuable information is hidden within unstructured data like social media comments and product reviews. Embeddings offer a way to unlock these crucial